I have never had a job that came with a playbook. Every role I have stepped into — I built the playbook myself.
I started in specialty coffee in 2007 and spent the next decade learning operations from the ground up. I managed P&L, built teams, designed workflows, and eventually turned around The Mill — a high-profile San Francisco cafe that I moved from unprofitable to sustainable in the green within six months, with a 99% NPS and systems that kept running after I left.
In 2019, I joined a program serving Google as the client. There was no operational infrastructure, no reporting system, no framework. So I built one. From scratch. Alone, for the first 3.5 years. Today, that program spans 60 locations, four programs, and a sustained 98% NPS — the highest of any program on the account.
My approach is rooted in the Theory of Constraints — find the constraint, fix it, build something that does not need you present to keep working. That is the standard I hold myself to in every system I touch.
I am also a maker. A roaster. A zine writer in progress. The founder of Dial In Service Co. — a small creative project at the intersection of coffee, craft, and curiosity. Building things keeps me well.
Currently seeking Business Operations and Program Manager roles at scaling tech companies in San Francisco.
A decade of building programs, turning around operations, and designing systems that scale.
Took over a struggling San Francisco cafe with low morale, inventory dysfunction, and unsustainable costs. Diagnosed the constraints, rebuilt the systems, and moved it from unprofitable to sustainable in the green.
6 months | 99% NPS | Profitable on exit
A creative project at the intersection of coffee, craft, and curiosity. Screen printed shirts, freshly roasted coffee, and hand-printed zines. Built organically. If you know, you know.
Maker | Roaster | Zine writer in progress
Four principles that shape how I approach every system, program, and team I work with.
Every system has one binding constraint at any given moment — one place where everything is pinched and everything downstream is starved. Improving anything other than that constraint is an illusion of progress. I find it first. Then I fix it.
The highest standard of operational design is a program that delivers results whether or not you are in the room. I held 98% NPS through five management transitions because the system held — not because I was irreplaceable.
Build your systems tight enough that your team has energy left for genuine, spontaneous hospitality. If you expect 100% plan compliance you leave no room for your people to be human. The best operational systems create space, not just efficiency.
Speed and personalization are the goal — but the real win is always the human connection underneath the data. I have managed a demanding enterprise client relationship for five years not because my dashboards were perfect but because the people trusted me.
Commute College
Building things is just how i am wired.